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Top Ten Mistakes in Senior-Focused Internet Development
Ken Vuncannon
Communicating with seniors over the Internet, including the emerging baby boomer market, requires strategic thinking beyond traditional Web design. Here's ten of the most common mistakes made on websites today that prevent them from reaching their potential. >
The Key to Conversion: Change Your Mindset
John Rehkop
Because of the often complex nature of marketing senior living communities in preconstruction, marketing executives need to have a dual focus to be successful >
